Coverage Reports for Sports & Entertainment PR

Automated coverage screenshots and credible PR metrics all wrapped up in a flexible, customisable report that showcases your success to clients, partners and talent.

Try in under 5 minutes Watch the video

30 day free trial, no commitment, no credit card required.
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collage of coverage, a final book with front cover and highlights and metrics and data
Trusted by Sports & Entertainment PR pros all over the world, from global networks to independent talent agents.
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How it works

CoverageBook is built for busy PR pros, so you can spend less effort reporting and put your energy into the more important parts of Sports Marketing.

1. add coverage instagram, twitter, facebook and tik tok logos. 2. Screenshot and metrics. 3. Happy client with report layout settings.


Just add coverage...

Paste links to website articles, social media posts, YouTube etc. Or upload print clippings, video or audio files.


Get screenshots, PR metrics & data back in minutes

Choose how to present your report and prioritise key metrics including audience engagement and reach.


Customise and share your book: Online, as a PDF or CSV

With flexible layouts and space to add videos, slides, quotes and branding you'll delight your report readers whatever their needs.

Books with better looks

Flexible, easy to digest formats you can adapt to suit anyone—from senior marketing to brand partners, sponsors, agents or talent. You don’t need to be a designer to showcase your campaigns like a pro.

report cover and metrics summary. Full page and Grid and coverage layouts.
Natalie Mikolich profile picture

“I absolutely love being able to put all clips in one place and my clients having access to it at any time. Seeing the top media outlets they recognize in the highlights section alongside impressive metrics really creates that WOW factor whenever they download or view the reports online”

Natalie Mikolich, PR Director, Element Momentum Sports PR Agency

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Share online

Looks great from a mobile phone to the boardroom TV

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Create PDFs

Ready to send digitally or print out when you need a hard copy

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Export as CSV

Download all coverage metrics & data as an Excel/CSV file

Measure awareness and prove your impact

Easily demonstrate the impact of partner investment and fan reach with automated data you can trust; like audience, views and engagements.

Learn about metrics & data

Female PR pro with Estimated Views, Domain Authority, links and Unique Visits metrics
Brant Feldman profile picture

“I'm a sports agent and want to be able to show value back to sponsors. I also show the athletes where all their interviews & photoshoots end up. It has been a teaching tool for the athletes and shown them the value of all of the interviews and the reach.”

Brant Feldman, Managing Partner, American Group Management

Are you planning your sport and entertainment PR activity?

Listen to our podcast with Head of Content & Comms at MKTG; Amar Singh where we reveal new research on global fans and how best to reach them.

The PR Resolution Podcast

Brands and fans in sport & entertainment in 2023

With Amar Singh, ex-Evening Standard journalist turned content and digital marketing expert in sport and entertainment.

Hosted by CoverageBook's Stella Bayles

Listen now

We’ve been reducing reporting-induced headaches worldwide since 2014.

Here’s what some of our happy customers are saying about their experiences using CoverageBook.

Best PR Tool Ever Invented! Any serious publicist who values its own time should invest in using Not only it saves time by pulling together screenshots, metrics and helping you put reports in a nicely presented coverage book, it allows your clients to understand the metrics better.

Kristina Spionjak

I am so happy I found this tool! I could not live without it now. Clients are extremely happy with the layout and how easy it is to make sense of each placement. It is FANTASTIC. I can not sing the praises of CoverageBook enough.

Jessica McCafferty Brennan, Vice President, Janice McCafferty Communications

It's so easy to use. It has really made my life easier...This is making me look good in front of our leadership team. Definitely a godsend for any PR agency.

Serene Touma, Marketing & Communications Director, Beco Capital

We've got lots more happy customers. If you'd like to read more honest opinions and reviews check us out on G2 Crowd

Beautifully designed reports with credible PR metrics you can be proud of.

Take the pain out of PR reporting. Start a free trial and see how it all works with your own coverage. You'll be making books within minutes.

30 day free trial, no commitment, no credit card required.
Annoying Salesperson will NOT call.

Female client looking very happy. Logos of social media platforms.


Why should I try CoverageBook?

Fair question. Here are 9 pretty good reasons.

Do you help me monitor and get alerted to my coverage?

No. We have intentionally built the tool to not do this. We want you to be able to handpick your coverage and then compile a report based on that. Too many fully automated monitoring + dashboard solutions pickup irrelevant mentions. Or miss things entirely. Creating metrics + graphs people don’t end up trusting.

There is a reason most monitoring tool users end up collating a clean list of actual coverage in a spreadsheet! We are the alternative to that tracker spreadsheet. And then some...

Seriously? If I have to find the coverage why do so many people love this tool?

We have lots of customers that just don’t need a fully fledged media monitoring tool. Many bookmark the URLs of their mentions as they discover them via google news or from the person that wrote about them. Then they paste those links into CoverageBook. And are ready to measure & showcase their work back to clients.

On the other end of the scale we have huge teams that need a solution to consolidate all the mentions they collect across multiple tools. They find consolidating a clean list of Coverage in our tool gives them the data consistency they crave!

How can I trust the data you provide?

We’ve automated the collection of coverage data since 2014. We’re getting good at it. We have picked some of the best 3rd party suppliers of key metrics such as SimilarWeb (for outlet audience data), Moz for their Domain Authority metric, Buzzsumo for social share data (which they source from Twitter API).

My boss still wants me to use AVE. Do you calculate this for us?

No. I know this may be a deal breaker for you. But seriously. It’s time to move on. Let us help you.

Do you just collect metrics for the coverage URLs I add?

No. We do so much more. From a URL we’ll capture full screen grabs of the page, the title of the article, and the date is was published. And then pull it all together into a report ready to share. Or you can just export the data to use however you wish.

I need to add print, radio, broadcast coverage. Is that possible?

Yes. You are able to add this type of coverage. We just don’t auto source metrics yet. But you can add custom metrics to these items manually.