How to add your coverage URLs and get visuals & metrics into a beautiful report & ready to share.
A full walk through of how to go from 'coverage landing' to sharing a beautifully designed report with stakeholders that includes metrics you can be proud of. We explain how your coverage is collated and analysed, what metrics you and your stakeholders will see, how to add your own proprietary metrics and how to customise to suit the needs of your report readers.
We'll also demonstrate how all of your coverage is saved so KPIs and performance can be tracked easily.
Stella explains the metrics you can expect to see in reports for media relations coverage. How reports display publisher-level metrics such as monthly traffic and Domain Authority as well as article-level measurement. Stella also explains how we estimate coverage views.
Stella explains the metrics you will see when you add owned or earned social media posts to CoverageBook. From adding Tiktok, Twitter, Facebook and Instagram posts & stories we automatically embed posts and the key metrics such as followers, views and engagements with the post. Stella also explains opur unique 'estimated coverage views' metric.
If SEO or digital PR impact are part of your PR objectives, CoverageBook can help highlight your success through key metrics including publisher Domain Authority and links secured in coverage. This video explains what to expect.